Tagged Articles ‘strategy’

Duracar and its Dutch design introduction strategy

affiliate program The Dutch car market is not known for its sexiness. Except for Spyker cars, the few Dutch car manufacturers are mostly known for their decent, practical design and with the new start-up Duracar that is not about to change. At same time, that practical approach could very well be the key to their success in the electric car market. October 4th this year, Duracar will unveilled their first ‘ready to produce and deliver’ car at the “Mondial de L’Automobile” (world of the car) –show in Paris. The ‘Diva’ as it is called is comparable with a Renault Kangoo and the Peugeot Bippen. According [...]  Meer...

Windmeters for the masses – Mariah Power iPhone App

affiliate program Consumer windpower products still have to prove their Return On Investment. However, after being bombarded with commercials about (local) windpower successes. You can’t blaim many consumers wondering what the potential of their backyard is.  Thanks to a new iPhone app, they know now. One of the newest iPhone apps turns the phone  into an anemometer to clock wind speeds for those considering installing a backyard turbine. Mariah Power is introducing a program that will let you measure the wind speed around your house by pointing your iPhone toward the sky. The application uses the phone’s microphone to capture wind noise. It filters out ambient sound and an algorithm converts [...]  Meer...

Metrolight launches next-gen HID lighting in Israel

Metrolight ramps up their sales and marketing to reach break-even by the end of 2009.  Meer...